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Saturday, September 12, 2009

The Next Generation Google Search Engine : Google Caffeine

You’ve been reading about make money online by using various method in this blog, I’m sure you do like to read some current SEO news from the world wide web too. It’s important to know and understand the current search engine news too as we’re internet marketers who are trying to make money online by relying on the search engine, as you know search engine traffic converts well compare to direct traffic or social traffic.

Bing and Yahoo was recently combined as one search engine and they just launched a newly search engine optimization toolkit, this SEO toolkit tells you what and how you should do to improve your search engine ranking in Bing Yahoo search engine. You can read the great write up from Nicolas Prudhon about this search engine optimization toolkit. So this Google Caffeine shows that Google is not sitting and doing nothing, Google doesn’t want anyone else to take over their place too, it goes the same with anyone else who sit at the first place in search engine, no people likes anyone to take over their places too.

The New Google Search Engine : Caffeine

As we know, Google was keep changing on their algorithm about how to rank a site, or how to justify Pagerank for a site, so Google wants to improve their search engine this time. There is no changes on the interface but they work on something that we couldn’t be able to see. So, here is few things that Google will be concerned about :

1) More efficient and faster in term of crawling and indexing pages.
2) Crawl more pages on the web.
3) Rank and return the most relevant pages as quickly as possible.

Try to have a look on the Google Caffeine beta version : http://www2.sandbox.google.com/
Google
* Current Google Search Engine

Google Caffeine
* Google Caffeine

As I tried to search “Google Caffeine” in both of the current Google search engine and Google Caffeine search engine, both of the results that I get will be almost the similar, but if you look at the screenshots above, the current Google search engine took 0.25 seconds to come out the search result, while Google Caffeine search engine just took 0.08 seconds to come out the search result. It saves a lot of your time by using the newly search engine.

Anyway, the secret project “Caffeine” isn’t completely finished yet, so we will not know how the newly Google Search Engine will be looked like. Google is trying to improve the search engine, so Google encourages you to use the search engine and spot the differences between Google’s current search results and their new system, simply give your feedback about Caffeine.

Conclusion

Google has done a big move on the improvement of the search engine. According to Matt Cutt, you’ll be able to see how’s your site rank in the search engine when the Google Caffeine replaced as the real next generation Google Search Engine in the next few weeks or months. There will be more and more competition for the keyword that you optimize and rank for due to more pages will be crawled on the web, so you need to work harder and get prepared for the coming Search Engine Optimization War!

How do you think about the next generation Google Search Engine, Caffeine? It’s good or bad for you?

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